Onion, Inc. is the parent company of some of the most respected and
widely-read publications in digital media. Founded in 1988, the company established
itself as a web pioneer in the mid-'90s when The Onion and its sister pop-culture publication, 
The A.V. Club, were some of the first well-known print products to start online incarnations.

Today, Onion, Inc.'s websites reach more than 11 million unique visitors every month,
an increase of almost 30 percent year-over-year.  

 
 

Our Products

Homepages (Onion & A.V. Club)

The homepage is the point of entry for 7.9 million loyal readers monthly. The Onion offers high impact takeovers to ensure your campaign messaging delivers alongside rich content, original headlines and high quality video. The Onion will develop customized models and executions based on your campaign objectives.

Video Buyout

You will have the opportunity to engage an active audience of Onion fans by aligning your video with the latest video content on The Onion.

Masthead Buyout

Synched display ads create an environment of ownership and exclusivity for one brand.

Onion Storypage Buyout

An advertiser can use this 100% Share of Voice position to showcase campaign messaging across the Onion’s storypages.

AV Storypage Buyout

An advertiser can use this 100% Share of Voice position to showcase campaign messaging across the A.V. Club’s trendsetting storypages.

Custom

The Onion builds custom content to fit your brand and match our reader preferences. We will integrate site content with your campaign objectives to create the best advertising platform.